Wednesday, October 13, 2010

My Second TV Commercial...

Another exciting week for me, as my 2nd TV commercial is airing! I am shooting a short series (3?) of :30 spots to promote ASAP - the Appalachian Sustainable Agricultural Project and MTMA - the Mountain Tailgate Market Association. We are highlighting different farms in the area, folks who sell their food at the tailgate markets.

The second farm highlighted here is East Fork Farm. These are some folks whom I admire a great deal. As a family they have been building their farm for over a decade... chickens, sheep, rabbits, turkeys... chores to be done every day... it is quite an operation.

I had difficulty wrapping my head around how to advertise a meat producing farm without actually showing the meat. There were lots of pretty pictures to be made, including on the days the days chickens were harvested, but I couldn't really include that footage in the :30 spot. I really want to come up with the funds to produce little documentaries of some of these farms. East Fork would be perfect. Our State TV would be a great regional venue... anyone paying attention out there?

By the way... if you are looking for a quiet place to stay 20 minutes outside of Asheville, the Robertsons have a cottage they build on up the hill from their farm, Meadow Branch Cottage... Complete with a wooden non-chlorinated hot tub for two, I highly recommend it.

And don't forget to check out the Galen Kipar Project... Galen is the masterful musician behind the tunes.

5 comments:

Bob from Jacksonville said...

Patrick,
I thought the spot conveyed organic meat production with a positive view. No cramped growing pens for the chicks and no feed lots for the lambs. Yet at the end, the farmer leads them away and you close with the prouct at the market. Good Job

Patrick Cavan Brown said...

Thank you, Bob from Jacksonville!!!

Anonymous said...

I agree with Bob from Jacksonville!

cari said...

I agree with Bob from jacksonville!

Anonymous said...

i agree with Bob from Jacksonville and Cari from San Marcos. Tina from Dallas.